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Logo & Brand Identity Design

Logo is the face of your business. A complete brand identity design is an intentional effort of designing your business’s visual personality which communicates about your business values to your audience. Brand experience includes
1. Logo Concept development
2. Brand Typography Guidelines
3. Brand Color Pallette
4. Logo Usage Guidelines
5. Unique Brand Pattern
6. Application Mockups

See an example of complete logo and identity design below.

Creating design for smartphone users

UX Research

Research always stays at the core of design process when designing for Apps and websites. To pick up the insights from users, UX research is done. 

It is done before design screens and is also involved in testing those screen design with users. So, that before we make any website or app live we know to certain extent the view of users. 

It includes
1. Performing market analysis and competitive anlysis
2. Breaking the assumptions and figuring out the actual problem statement by interacting with target users.
3. Designing App/Website content flow diagrams
4.Designing Wireframes and getting them through user testing

Designers working on project layout

Web/App UI Design

Introducing your business online involves UX design coupled with UI design which  results in extraordinary experience of using your website or app. I design screens for 
1. Responsive Websites
2. Responsive Apps

For the following segments
1. Portfolios websites
2. E-commerce Industry
3. Health Industry
4. Sports Industry

In UI design I design wireframes and use them as a feedback from client and users. It saves time, effort and money as it guides me to design a effective solution taking all the feedback in account right from the start.

WORK PROCESS

My Stages In A Project

Research

I start every project with peer analysis and market research.

Ideation

Using research insights, I curate moodboards and start with ideation.

Design

Based on discussion of all the ideas with you, I then step in design.

Testing

This is the point where I test the outcome with users and clients.

My Skills

My skillset spans around two disciplines ie Logo & Brand Identity Design to UX/UI design.

Pimary

Adobe Illustrator

90%

Adobe XD

90%

Figma

90%

Secondary

Adobe Photoshop

75%

Photography

65%

Content Writing

75%

FAQS

Frequently Asked Questions

If you have any doubt regarding project, design career, UI/UX design, logo and brand identity design, go through the section below.  In case you want to connect further to discuss something feel free to contact.

First of all I do not just design a logo but imagine a complete brand around the business. I start with peer & market analysis along with business history. Based on my research I ideate more than 50 versions of logo and provide the client with top 3 from side. The logo they choose becomes the reference for complete brand guide. 

Brand guide is a document that defines the visual language of a brand. It explains in detail logo concept, brand personality, brand color pallete, brand typography, logo usage guidelines, do's and don't, unique brand pattern. All the examples are illustrated with proper mockups so that any one onboard with the brand can consistenly work with brand's visual language.

If you are just starting, I will recommend going for the basic style guide. If you are looking for complete brand language that is consistent on all social media platforms and offline promotions you need a complete brand identity system. See an example here Young Monk Rebranding

UX research is one tool to check whether your assumptions about the product/service you are about to launch are true or not, whether the pain points you are addressing through your product are actually the problems users face or not. If your product is launched and its not succeeding then what is the root cause of it. From my experience , I can say that UX research lays the building block of a product or service and adds immense value in it. 

I use Adobe Illustrator, Adobe Photoshop for Brand Identity design and Figma,  Adobe Xd for UI design for Apps and websits.

For project queries feel to connect through various channels provided on my Contact page. I recommed dropping me a mail on design@harnoorbhullar.com as I check my mails regularly.

I normally share my experience and resources for free in my blogs. Soon, I will be sharing a roadmap for beginners for approaching UI/UX/Brand design. You can connect with me on social media for same. Feel free to text me with any of your design career related problems.

It depends on the project and my schedule. A basic logo & brand identity project takes 7 days, standard branding project takes 15 days and a complete end to end brand idenity design project takes 28 days. 

Yes, I provide all the services to clients world wide through fiverr as it provides a a trustable platform for both buyer and service provider. You can check the reviews and work provided on fiverr through this link. Connect on Fiverr! 

I accept payment through Netbanking, Payoneer, UPI methods. Feel free to reach out in case of issue. 

I aim to provide my clients with satisfactory outcomes. So, based on the contract I provide as many revisions possible. 

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Satisfied Clients

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Experience

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Projects

The logo options presented all took my feedback into account and were very timely. We also received an additional brand guide that was very easy to follow and thorough. I would definitely recommend this seller again.

Chandler Malone Founder Boot Up

I can only recommend working with Harnoor. The process was driven frictionless by an efficient communication (clear and transparent). The final result is overwhelming and spot on! I could not be happier with it! I will work again with Harnoor and I would not hesitate to recommend her for logo design and brand identity guide work.

Olivier Terroir Founder BlueSparks

Amazing and very professional service by Harnoor. She has done a commendable job for our rebranding work of young monk. She has not only given designs but directions for marketing and brand building.

Dhananjay Kode Founder Young Monk